MY Knitever increases revenue by 57.5% with Swan

Company and Vision

Ying, a Physics Professor at LSC-UP, founded MY Knitever after witnessing her friends’ frustrations with standard sizing. Determined to create a better alternative, she envisioned a world where garments are crafted to fit each individual’s unique body shape and size. This led to a new process that combines 3D knitting technology with precise body scanning, allowing MY Knitever to produce custom-fit dresses with zero inventory, zero waste, and zero returns.

The Challenge In Ying’s words

“We faced two main challenges: ensuring the accuracy and consistency of customer measurements, and making the body scan process easy for our customers. Swan’s technology provided us with a reliable and user-friendly solution for capturing detailed body scans. This technology significantly reduced measurement errors and improved the overall fit of our garments.”

The Solution

Precise measurements are essential for creating garments that truly fit each customer’s unique body. Swan’s AI captures accurate measurements within 1cm using a simple video scan from any smartphone—no downloads required. This streamlined process ensures a perfect fit while making it effortless and inclusive for customers to use.

The Results

Since integrating Swan’s technology in Q3 2024, MY Knitever has achieved transformative results:

• Revenue Growth: Revenue increased by 57.5% compared to the previous quarter. In just five weeks of Q4, revenue surpassed the entirety of Q3.
• Customer Satisfaction: Fit errors have been dramatically reduced, resulting in happier customers and repeat buyers.
• Increased Engagement: User-generated content from customers has flourished, with 85% of current customers sharing photos and videos of their custom garments in recent months.

In Ying’s Words

“We started using Swan in the third quarter of 2024, and our revenue increased by 57.5% compared to the second quarter. The integration process was smooth, and Swan’s team was incredibly supportive. Since implementation, customer satisfaction has risen due to the smooth flow and accurate fittings enabled by Swan’s technology. It’s clear that Swan’s solution has not only improved our fit accuracy but has also boosted our brand’s reputation and customer loyalty.”

Conclusion

With Ying’s vision and Swan’s tech, MY Knitever offers a model for the future of fashion—one that prioritises both the environment and the individual.

To purchase from MY Knitever go to: www.myknitever.com
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